A Building’s Secrets and Charms

Posted by on Mar 8, 2012 in Brewery News | 5 comments

A Building’s Secrets and Charms
Part of a historic building’s charm lies within its secrets. Here is the story of one such secret that was uncovered while clearing out the basement here at Roosevelt Brewing Company:
First let’s begin with the story of the basement itself. It was dug out sometime after the building had already been built. As a result from an earlier flood, the existing wood panels had to be taken down and moved out in preparation for remodeling and construction for the brewery. As we began basement demolition and removed all of the detritus, a few bottles from the 1930s were unearthed, but then the real gem was discovered:  A giant old movie poster for the movie “Honolulu,” starring Elanor Powell (circa 1939).  It had been folded up and stashed behind the wall, nearly destroyed by age and the moisture of the dank environment it was in for 70 some years. Its pieces were assembled carefully, like a puzzle, until we were able to  stand back and look upon it in awe.  Big plans remain for this relic, which has been appropriated by a local artist.

5 Comments

  1. 3-11-2012

    I was one year old when this movie was filmed…

  2. 5-29-2012

    Good to see you Steven, look forward to visiting the brewery after graduation and the national exam. Take care, Bill.

  3. 6-17-2012

    You should name a brew in honor of Elanor Powell. When you open I will be first in line to patronize your establishment and thumb my nose at the thumpers.

  4. 7-7-2012

    Very Cool

    • 8-13-2012

      I’ve been driving from Clovis to Lubbock each time I wanted to enjoy a microbrewery and refill my growlers.
      Thanks for building yours right next door.

      Can’t wait to enjoy a beer and pick up a growler. :o )

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>